ZigZag layouts in emails

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2 Minute Tip!!!  Need to refresh your email layout?

According to the graphic designer, Mary Stribley, an “angular layout is both enticing to look at as well as functional to order lots of information and imagery.”

Try a zigzag look! It is quite easy to do.

Create angles through using imagery or colour blocking in order to guide the reader through each step of the email.

This helps to simplify each section of the email so that it is easy to read whilst being aesthetically pleasing

Here are a couple of email examples below!


Joolz is a Marketing Motivator and an Email Marketing Specialist offering consulting, training and mentoring.